WebAds

Our Solutions

Programmatic advertising across every format

One partner for display, video, native, mobile and more — bought on premium inventory at efficient rates.

Programmatic Display

High-impact banners on premium publishers, targeted by audience, context and location.

Video

In-stream and out-stream video that drives completion and recall on brand-safe inventory.

Native

Ads that match the look of the content around them, earning attention instead of interrupting.

Mobile & In-App

Reach audiences where they spend most of their time, with app and mobile-web placements.

Audio

Streaming audio and podcast placements for always-on brand presence.

Connected TV

Big-screen storytelling with the targeting and measurement of digital.

Inventory & platforms

Where your ads run

Premium placements across our own exchange and the platforms we buy from, managed in one plan.

How our technology works

WebAds Ad Exchange

Our proprietary exchange gives direct access to vetted publishers, cutting out unnecessary intermediaries so more of your budget becomes working media.

  • Direct publisher relationships
  • Lower intermediary fees
  • Brand-safety screening on every placement

Google Inventory

Tap into Google's vast display and video inventory with our buying expertise layered on top for sharper targeting and better outcomes.

  • Global scale across display & video
  • Advanced audience signals
  • Certified buying expertise

Opera Ads Network

Reach hundreds of millions of Opera browser users with high-visibility placements, especially strong across emerging markets.

  • Speed Dial & news feed placements
  • Strong mobile reach in Africa & Asia
  • High viewability formats

Phoenix Browser

Reach millions of mobile users through Phoenix Browser, pre-installed on TECNO, Infinix and itel smartphones across Africa.

  • Pre-installed on TECNO, Infinix & itel devices
  • Large mobile reach across Africa
  • Homepage, feed & video placements

How it works

Four steps from brief to results

  1. 01

    Plan

    We align on goals, audiences and KPIs, then build a media plan around your budget.

  2. 02

    Target

    First- and third-party signals define who sees your ads, where and when.

  3. 03

    Buy

    Real-time bidding across our exchange, Google, Opera Ads and Phoenix Browser secures premium placements at efficient prices.

  4. 04

    Optimise

    Daily optimisation and transparent reporting keep performance climbing.

FAQ

Common questions

We work with a range of budgets. Most campaigns start from around USD 2,000 per month, but get in touch and we'll recommend what fits your goals.

Ready to reach the right audience?

Tell us about your goals and we'll build a plan around your budget.

Request a Quote
Request a Quote